Instagram and its now 600 million users are the perfect target for a digital marketing strategy dedicated 100% to valuable audiovisual content.
Now that we are clear that Instagram could be our new tool for an innovative strategy, the big question arises: “How do I do it?”
There are many tips that you can put into practice so that your publications have the impact that 600 million users can give you.
PHOTOS
Although it is a social network of photos, is there a formula for my photos to be better and have more likes?
Well, it turns out that yes, photos that show faces have more likes than those of elements or products. It has also been shown that if you wear blue clothing, you have a bit more advantage than if you base your clothing on red.
TIMES AND DAYS
Social networks have the advantage that you can post immediately and share minute by minute with your followers; however, for a digital marketing strategy, there are days that can benefit your objectives:
EMOJIS
Happy faces and hearts… Yes! They are also the most popular
HASHTAGS
And how many # you should use… that has always been a topic of discussion among users. Well, the more you use… your publications will have more interactions!
Now that the statistics confirm it… are you ready for your new Instagram strategy?