Sending invitations to potential event attendees has become a “simple” and “practical” task thanks to the use of emailing… however, although this technique represents a significant cost saving at the budget level (which we can certainly allocate to other items), it limits us in an aspect that is currently uncommon: closeness.
Sending physical invitations gives our event a differentiator from the start, making it close and personal.
Although they are a good strategy, we must take into account that they are not ideal for all types of events. Keep in mind that this maneuver should be used for specific events and audiences.
These types of invitations are ideal for events where the guest list is closed and you need to fill the space with as many guests as possible.
Making a physical invitation also represents a creative challenge for which you must take into account:
*Give gifts with the invitation: you can give a detail that links to the theme of the event.
*Support: find a way to deliver the unusual or thematic invitation.
*Make several shipments with different clues of the venue, time, day…and in the end finish with an invitation with all the information.
