Talking about trends will always be an interesting and controversial topic, since they are constantly changing and raise questions about who determines them, since their ultimate goal is to be considered valid in the field for which they are applied.
Design is one of those environments in which trends are a daily occurrence, or in this case, an annual one, and although the year is already well underway, we want to share some trends in Web Design that you can already see on the web.
MOBILE FIRST or designing for the mobile format
Currently, a large percentage of users who visit a web page do so through their mobile phone, for this reason it is important to have a responsive design, that is, one that adapts to the screen of various devices and is functional. This trend is increasingly recurrent and seeks to improve the user experience when visiting a site from their laptop, smartphone or tablet.
CHATBOTS instantly
These computer programs allow an online conversation to be established with a person by providing automatic answers to questions about specific information in real time.
VIDEO is now king
If there is one thing we are sure of, it is that today’s cybernauts are more audiovisual, which is why video is the recurring option to lengthy texts. But beware! These must have great quality in full screen, synthetic content and of course, they have to be dynamic.
Of COLORS
One of the basic elements in design is color and it seems that the trend this year is those that represent intensity and fun. It is time for vibrant colors that help enhance the messages and personality of brands, as long as care is taken not to saturate the user.
And you, which of these trends do you already use on your website?
